How to curate content for social media from the sites you already read
You already read the best things in your field every day: on X, on Reddit, on Hacker News, in the newsletters and on the sites you trust. Curating is sharing the best of it with your audience, with a line on why it matters. This is how to do it without copying and pasting, with a button inside the sites you read, and how to do it so the people you share are glad you did.
Rodolfo MotaFounder of SPREVA
The short version
Add SPREVA's Chrome extension and switch on its button for the sites you read. When something is worth sharing, press Share on SPREVA under it: a draft opens with its text, its link and its photos. Once a week, add your take and the credit to each draft and add them to a queue, which spreads what you found between your own posts.
Why curate
Not every post has to be something you made:
- It fills the days between your own posts with things your audience is glad to see.
- It makes you the person who reads everything, so people follow you to keep up with your field.
- It builds ties with the people you share, who notice who sent readers their way.
A button inside the sites you read
Each site button is off until you switch it on, from the extension's toolbar button. Switching one on asks Chrome for access to that site alone.
| Site | Where the button is | What comes into the draft |
|---|---|---|
| X | Under every post | The post's text and link, and its photos at full size |
| Next to Save on every post | The caption, the link and the post's photos | |
| On every post, in the new and the old layout | The title, the link it points to or the thread, and its image | |
| Hacker News | A link on every story | The title and the link |
| On every pin | The image, its title and the pin's link | |
| Any other site | Over any image, when you point at it | The image, with the page's title and address |
The button over images asks for access to all sites, since it works on any of them. The others ask only for their own site, and a script there does nothing but place the button: it sends nothing until you press it.
Add your take, and the credit
A shared post is only worth following when it adds something. Before you queue it:
- Say why it matters, in a sentence of your own: what you learned, what you disagree with, who should read it.
- Credit the author by name or handle, and keep the link to the original, which the draft already has.
- Ask before you post someone's photo or video as your own post. The link is always yours to share; the pictures are theirs. When in doubt, remove the photo and keep the link.
- Quote a line, not the whole thing, so people still have a reason to open it.
Ten minutes a day, one session a week
- 1
While you read, press Share on SPREVA on anything worth passing on. Close the tab that opens; the draft stays.
- 2
Once a week, open your drafts. Delete what no longer seems worth it.
- 3
Write your take on each one that stays, and choose its accounts.
- 4
Add them to a queue with two or three times a week set aside for curation, so they go out between your own posts instead of in a burst. How to plan a month of social media in a content calendar.
One find, every network
The same find reads differently on each network. Under Per account, give X the one-line take, LinkedIn the paragraph on what it means for your field, and Bluesky or Threads something in between. The link and the credit stay on all of them.
Start with the sites you read today
Add the extension, switch on the buttons for the two sites you read most, and press Share on SPREVA the next time something is worth passing on. Every plan starts with a 7-day trial. How to automate social media posting without sounding like a bot.
Questions
Is it fine to share other people's posts?
Sharing the link with your own take and the credit is what curating is. Posting someone's photo or video as your own post needs their permission; when you do not have it, keep the link and remove the picture.
How much of my feed should be curated?
There is no fixed rule. Many accounts keep their own posts in front and use curation to fill the days between them; a queue with its own times for curated posts keeps that mix steady.
Does the X button bring the video of a post?
No. It brings the text, the link and the photos. For a video, the link to the post lets people watch it where it was posted.
Does the extension read my feed?
No. On the sites you switch on, it only places its button, and sends nothing until you press it. What you press goes only to SPREVA.
Does a share go out at once?
No. Every share opens a draft. Nothing goes out until you choose the accounts and publish it, schedule it or add it to a queue.
Written by
Rodolfo Mota
Founder of SPREVA
Makes SPREVA in Portugal: the Studio, the tools an agent works with, and the publishing behind them.
Keep reading
- How to plan a month of social media in a content calendarHow to plan a month of social media posts in one sitting: a rhythm, campaigns for the fixed dates, themes, and a calendar to see and move it all.
- How to automate social media posting without sounding like a botQueues, bulk scheduling, an API and AI agents: four ways to automate social media posting in SPREVA, and the habits that keep automated posts sounding like you.
- How to schedule posts and threads on XSchedule X posts and whole threads: write once, and SPREVA splits the text into a thread of up to 25 posts. How X counts characters, its media limits, and more.